Call of Duty will never die if people keep playing it. The bottom line of any business is whether or not their product is selling or being used enough to keep them in business. In the case of the Call of Duty series, there is no doubt that the game is among the favorites of Xbox 360 gamers.
In Major Nelson’s recent update about the most played games on Xbox Live you will see four Call of Duty titles on the list of the Top 20. Modern Warfare 3, Black Ops (as people prep to play Black Ops 2), Modern Warfare 2 and Call of Duty 4: Modern Warfare are among the titles listed (which also includes the likes of Battlefield 3, FIFA 12, Minecraft, Madden NFL 12 and Magic The Gathering: Duels of the Planeswalkers 2012. This list shouldn’t tell you that games are necessarily ‘good‘ but that they are among the most popular to be played online.
The Call of Duty series is one that is being driven into the ground by its current publisher, Activision. Activision is notorious for taking titles to the point where people are just sick of them (see Guitar Hero). It isn’t that their games are bad or even that they aren’t fun. It is the fact that people get burnt out on spending $60+ on new games and add-ons every year. Guitar Hero (GH) even had a point where the guitars weren’t even compatible with every other game under the GH label. It was really a pathetic turn for the worst from a company that is becoming more and more synonymous with being more money hungry and brash rather than being a good developer of gaming goodness.
We don’t know what would happen if Call of Duty were to take a hiatus or even get to the point where it had simply played itself out; yet, we still look forward to the day when the series isn’t on the release list for November. There are some games that could use a break and Call of Duty is one of them.